dn&co
&
1life by Varalife
Sciencey, But Make It Scrollable
With Varalife, the challenge was clear: how do we make big, scientific ideas feel simple and scroll-stopping? So we helped launch their new page — 1life — a space for easy hacks, insights, and updates for a longer healthspan. From reel hooks to carousel breakdowns, we made sure every piece of content gave value and grabbed attention.
We weren’t just behind the content, we were behind the camera too. We helped plan their shoots, created content templates, and even helped set up spaces so their team could film easily on their own. Plus, we explored edits and formats designed to boost views, all while keeping the look clean and premium.
One format wasn’t going to cut it. So we tested a bunch: podcast-style reels, two-character sketches, and our absolute favorite, visual metaphors. Some were quirky. Some were deep. But all of them helped us figure out what worked best to simplify science and keep people watching.
Tip:
Break down big science like you’d explain it to a 7-year-old.
dn&co is one of the most organized teams I have worked with. They picked up on our brand story and brand language pretty quick and incorporated the same in the content they produced. The team provided daily updates to help us keep on top of things and kept all stakeholders aligned with the deliverables. They went above and beyond and travelled across cities for our shoots and coordinated them perfectly to make each shoot a success as well. All in all, a great team to work with and quality work!
Prithvi Chowhan
Co-founder, Varalife
